Post Graduate Program in Digital Marketing, Chennai

Professional Digital Marketing FAQs

• Is there any financial aid provided for this Digital Marketing Course in Chennai?

  This Digital Marketing Course in Chennai will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

• Who are the instructors for this Digital Marketing Course in Chennai and how are they selected?

  This Digital Marketing Course in Chennai will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

• I am not able to access the Digital Marketing Course in Chennai. Who can help me?

  This Digital Marketing Course in Chennai will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

• If I want to cancel my enrollment from this Digital Marketing Course in Chennai, can I get a refund?

  This Digital Marketing Course in Chennai will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

• What important skills are covered in this Digital Marketing Course in Chennai?

  You will learn some of the most in-demand skills in this online marketing course in Chennai, including, web analytics, website management, and optimization, search psychology and language targeting, content marketing, PPC strategy, ad testing and extensions, and more. Not just that, you also get to attend masterclasses from the top faculty at Purdue University.

• What is the total duration of this Digital Marketing Course in Chennai?

  You will have to dedicate 6 months (at 5-10 hours/week) to complete this online marketing course in Chennai!

• Do you provide practice tests as part of this Digital Marketing Course in Chennai?

  Below mentioned are some of the practice tests you can look into:

  • SEO Online MCQ Practice Test
  • Advanced Social Media Questions Free Practice Test
  • Advanced PPC Exam Questions Free Practice Test
  • Email Marketing Questions Free Practice Test

• What are the benefits of this Digital Marketing Course in Chennai?

  This Digital Marketing Course in Chennai builds your expertise in the given field or domain. To add to that getting a certificate from a prestigious university, a world-renowned one like Purdue University is going to add stars to your CV. This digital marketing program also includes a capstone project and over 30 skills and tools that will make you job-ready the moment you graduate.

• What are some of the popular Digital Marketing tools covered in this Digital Marketing Course in Chennai?

  The online marketing course in Chennai covers over 30 in-demand digital marketing tools, including, semrush, google keyword planner, google analytics, moz, spyfu, facebook ads, hootsuite and many more.

• What are the various roles that can be applied after completing this Digital Marketing Course in Chennai?

  This Digital Marketing Course in Chennai will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

• What are some of the top online certifications included in this Digital Marketing Course in Chennai?

  The following top online certifications are covered in this Digital Marketing Course in Chennai:

  • Fundamentals of Digital Marketing and SEO
  • Pay Per Click(PPC)
  • Web Analytics
  • Social Media Marketing
  • Brand Management

  To add on to that, you will also get masterclasses directly from the Purdue University faculty when you enroll for this digital marketing program.

• What is the salary of a Digital Marketing professional in Chennai?

  The Average Base Salary of a digital marketing professional in Chennai is around ?683,409 /year. With the skills of creative adapting and improvisation, problem-solving techniques, and getting enrolled for online marketing training in Chennai, one can quickly get their hands on this yearly income.

• What are the major companies hiring for Digital Marketing experts in Chennai?

  Digital marketing is one of the most vital marketing strategies for a company, and the need for digital marketers is on a hike for good reasons. This has also led to an increase in online marketing training in Chennai, which will help you get enlisted in some top companies hiring digital marketers like Rankraze, Social Beat Webmail.

• What are the major industries in Chennai?

  Apart from the booming demand for institutions that offer online marketing certification in Chennai, the city has a monetary base secured by other significant industries. These include auto programming administrations, clinical tourism, equipment fabricating, and financial administrations. Other considerable business industries include petrochemicals, materials, and clothing.

• How to become a digital marketer in Chennai?

  To become a digital marketer in Chennai, one has to begin with completing their schooling and then choose an undergraduate degree suitable to start studying and gaining knowledge as an online marketer.

  Being an online marketer is very closely related to being well aware of digital transformation, which includes the digitization of business.
   

• How to find Digital Marketing Courses in Chennai?

  There are a ton of organizations offering online marketing courses in Chennai. Foundations like computerized institute 360, Digital Marketing Courses, and FITA are among the top advanced organizations that offer these courses. They offer proficient training to turn into an online marketer with knowledge about topics like search engine optimization among others.

  

• What is the JobAssist program?

  Simplilearn’s JobAssist program is an India-specific offering in partnership with IIMJobs.com to help you land your dream job. With the JobAssist program, we offer extended support for the certified learners who are looking for a job switch or starting with their first job. Upon successful completion of this Post Graduate Program in Digital Marketing, you will be eligible to apply for JobAssist and your details will be shared with IIMJobs. As a part of this digital marketing certification program, IIMJobs will offer the following exclusive programs:

  • IIMJobs pro-membership for 6 months
  • Resume building assistance 
  • Career Mentoring and Interview Preparation sessions via Webinars
  • Career fairs
     

• Will the JobAssist program guarantee me a job?

  No, the JobAssist program is designed to help you find your dream job. It will maximize your potential and chances of landing a successful job. The final selection is always dependent on the recruiter.
   

• Can I choose not to take this JobAssist program and get a discount?

  No, the JobAssist program is a supplementary offering that comes along with the Post Graduate Program in Digital Marketing. It will increase your chances of getting hired by the top companies.
   

• How do I earn the certificate for this Post Graduate Program in Digital Marketing?

  Upon successful completion of all the courses in the learning path, you will be eligible to receive the post graduate certification that will testify to your skills as an expert in digital marketing.
   

• What are the eligibility criteria for this Professional Certificate Program in Digital Marketing in partnership with Purdue University?

  For admission to this Professional Digital Marketing Certificate Program in India, candidates must possess one of the first two criteria:

  1. A bachelor's degree in any discipline 
  2. At least 2 years of experience is preferred
  3. Marketing or non-marketing background

• What is the admission process for this Professional Certificate Program in Digital Marketing with Purdue University?

  The admission process for this professional digital marketing program in India consists of three simple steps:

  • All interested candidates are required to apply through the online application form.
  • An admission panel will shortlist the candidates based on their application.
  • An offer of admission will be made to the selected candidates and is accepted by the candidates by paying the program fee.
     

• What is Meta Blueprint certification?

  Meta Blueprint is one of the top and most popular Professional Digital Marketing certifications globally, and proof of advanced-level competency in the digital advertising industry. With this Professional Digital Marketing course, you receive a free voucher for taking up the Meta Blueprint Digital Marketing Associate program.

• What should I expect from the Professional Digital Marketing Certification Course in India?

  As a part of this Professional Digital Marketing Certification training in India, you will receive the following:

  • Job-ready skills in digital marketing and hands-on experience 
  • A Capstone project suitable for your portfolio to demonstrate your skills to employers
  • Certificate from Simplilearn in collaboration with Purdue University
  • Industry-recognized certificate from Simplilearn
  • Become eligible to be part of the Purdue University Alumni Association
  • Lifetime access to all core eLearning content created by Simplilearn 

• What certificate will I receive after completion of this Professional Digital Marketing Course in India?

  Upon successful completion of this Professional Digital Marketing Certificate Program in India, you will be awarded a certificate from Simplilearn in collaboration with Purdue University

• What roles does a Digital Marketing Expert play?

  Digital Marketing Manager

  They strategize the marketing plans and campaigns for a brand and oversee everything from content copies to fund allocations, tools, performance, keyword allocation and more. Digital Marketing Managers also take care of all digital marketing channels like social media, blogs, Google ads, website content and feedback portals. They aim to engage, innovate and motivate their audience to popularize the brand. Once they are familiar with the product, they start with creating the strategies and long-term plans to market the product in the best way to its audience! As a high-pay role after post graduation in digital marketing, a Digital Marketing Manager can possibly earn over 7 lakhs per year as an average package.

  SEO Specialist/Manager

  An SEO Specialist has an acute eye on the website’s day-to-day and long-run SEO performance. They also work on strategies to intensify and boost the website’s SEO performance to bring as much traffic as possible. Finding high-volume high-intent keywords is one of the most critical responsibilities for an SEO Specialist. They also focus on lead generation and improving conversion rates. The salary of a SEO Specialist is somewhere around 2 lakhs to 7 lakhs per year.

  Social Media Manager

  They manage the business’s social media accounts and monitor, create, and strategize all types of copies and content. This content can include visuals, videos, and captions to story posts. They also connect regularly with the content team to work on integrating social media with other content platforms. Another essential feature of this role is that they work on social media ads, their content, and tracking their performance. A Social Media Manager’s salary is quite the highest in the digital marketing industry and can earn over 10 lakhs per year varying as per the skills and industry.

  Content Specialists/Managers

  These specialists are a core part of every business’s digital marketing team. They lead as well as manage all the content creators, editors and designers. They work on innovating content in unique ways to help it stand out from competitors. They are integrally in touch with the social media and SEO teams as they require content ideas and integration from social media and SEO tools. As a Content Manager, you can aspire to earn around 7 lakhs to 16 lakhs per year.

  SEO-Content Writer / Editor

  SEO Content Writers and Editors are required in every marketing team as they curate and proofread the content. They make sure that the content is plagiarism-free, fact-checked as well as readable as per their target users. For this role, the hiring team usually prefers people who are creative with an eye for precision. It is one of the top roles to grow as a digital marketing professional because you will get to know the whole process of SEO as well as digital content as a novice. Content Writers can earn 3 lakhs to 5 lakhs while SEO Editors can target over 4 lakhs to 6 lakhs varying as per the company as well as experience level.

  Email Marketing Specialist

  Another core professional in a digital marketing team is an Email Marketing Specialist who manages the strategic marketing of the company’s email campaigns, be it ads or service emails, newsletters, promotional campaigns, etc. They first do the research as per the market and target audience and then work on content creation, new ideas for campaigns as well as aligning the company’s social media with the email campaigns. As an Email Marketing Specialist, you can target a pretty high salary package of 3 lakhs to 15 lakhs.

  Performance Marketing Manager 

  Performance Marketing is another important aspect that you will learn during a PG in Digital Marketing. It is mainly performance-based advertising which focuses on result-oriented paid campaigns to market a brand, service or product. As a Performance Marketing Manager, your role is plan, design as well as establish efficient and effective strategies for paid online campaigns, ads as well as content marketing. You will also need to identify newer channels to reach a broader audience for your brand. Other than this, budgeting, optimization and skillful observation of top competitors will also be a part of your job! The starting salary of a Performance Marketing Manager is 5 lakhs and can go up to 25 lakhs.

  Video Marketing Specialist

  As most of the content we see on the internet is now in the form of reels, shorts and videos, the need for video content marketing has risen up. Video Marketing Specialists are proficient in conceptualizing, curating, editing, strategising as well as capturing the right kind of video content to take their platform to newer heights. They oversee everything about video marketing while simultaneously measuring results, targeting new audiences as well as capturing the top trends on social media. The average salary of a Video Marketing Specialist is around 10 lakhs in India.

• Will any preparation material be provided as part of this Digital Marketing Course in India to help me get started?

  Once you pay the first installment of the program fee, you will get access to a preparatory course. You will have to go through these courses before taking the first class, which consists of 3-4 hours of self-paced learning content in the form of videos.

• What is Global Teaching Assistance?

  Our teaching assistants are a dedicated team of subject matter experts here to help you get certified on your first attempt. They proactively engage students to assure they’re following the course path and to help enrich their learning experience—from class onboarding to project mentoring and job assistance.
   

• What are the eligibility criteria to participate in the JobAssist program?

  To participate in the JobAssist program, you need to:

  • Have a bachelor's degree in any discipline with an average of 50% or higher marks
  • Successfully complete our Professional Certificate Program in Digital Marketing and earn the certificate upon completion
     

• What is covered under the 24/7 support promise?

  We offer 24/7 support through email, chat, and calls. We have a dedicated team that provides on-demand assistance through our community forum. What’s more, you will have lifetime access to the community forum, even after completion of your course.
   

• Why choose Simplilearn for the Professional Certificate Program in Digital Marketing?

  In collaboration with Purdue University and Meta, the Professional Certificate Program in Digital Marketing has everything you need to become a successful professional in the digital world. It is a perfect course for working professionals looking to upskill by understanding the fundamental skills and tools of digital marketing. It is specially designed to accelerate your career to new heights by training you with in-demand digital marketing tools and hands-on practical training through case studies, masterclasses, mentoring sessions, and more! What’s even better is that it has superb mastersessions by Meta Blueprint and immersive case studies from Harvard Business Publishing.

  This online Professional Certificate Program in Digital Marketing provides you with 6-credits from Purdue University that can be transferred to Online MS in Communication program. Understanding the need for career mentoring after the course, Simplilearn has added another great feature of resume assistance, access to its job portal named JobAssist, and mentoring from experts in digital marketing. 

  Simplilearn’s flagship Professional Certificate Program in Digital Marketing alumni are from international brands like Amazon, Unilever, Microsoft, Google, Deloitte, Ola, LinkedIn & more! Students get to work on industry projects from 5 domains and a whopping 14+ course-end projects. Experts design these projects to provide real-world experience to learners. Other than these, some brownie features of the course include a Meta Digital Associate Exam voucher which costs around 99$, and ask me for any sessions mentored by Meta Blueprint trainers of the course too!

• What's New in this Digital Marketing Professional Certificate Program?

  • Case Studies by Harvard Business Publishing of brands like Yahoo, Accord, Tripadvisor, and many more

  • Ask me anything sessions offered by the course’s Meta Blueprint Trainer

  • Aim for a maximum 300% hike with our Professional Certificate Program in Digital Marketing

  • Take part in 5 domain-focused industry projects

  • 14+ course-end projects

  • Job assistance, career mentors and counseling post-course.

• Who can apply for this Professional Certificate Program in Digital Marketing?

  • Content Managers

  • Marketing Managers

  • Influencers

  • Project Managers

  • Sales Associates

  • Entrepreneurs

  • Business Graduates

  • Analysts

  • Digital Marketing Specialists 

  • SEO Experts